The Payments Pulse - August Issue

Welcome to the latest issue of The Payments Pulse, where we’ll uncover key insights from a case study analyzing 150,000 checkout sessions, meet Natalie Kita of Your Last Love Method, and share the latest product updates for Kajabi Payments.


 

Grow Your Sales with Buy Now, Pay Later

A recent study by Stripe, analyzing over 150,000 global checkout sessions, reveals significant insights: more than 66% of Buy Now, Pay Later (BNPL) sales came from new customers who might not have made a purchase otherwise. Additionally, businesses that integrated BNPL options observed a 14% increase in revenue.

With Kajabi Payments, setting up BNPL options like Afterpay and Klarna is a great way to make it easier for your customers to buy from you.


 

Stay Ahead with Real-Time Purchase Alerts: Our new Purchase Alerts with Kajabi Payments send you an instant email notification for each sale, helping you stay connected to your business. Easily set it up at the user level, and get alerted for every successful payment—not just the first one.

 

Kajabi Payments Launches in the UK: Great news for our UK Heroes! You can now manage your payments directly within Kajabi, simplifying your process and keeping everything in one place.

 

More Flexibility with Pricing Adjustments: You can now directly edit the price of an existing multi-pay or subscription transaction, allowing you to better respond to your customers’ needs.

 

Better Customer Insights: We’ve added new fields to our transaction exports including Card Country, Card Zip Code, Card Brand, and Card Funding Type, providing deeper insights into where your customers are and their card payment types, enabling you to make more informed business decisions.


 

Hero Highlight

Natalie Kita is a love coach and law of attraction expert, with a background in hypnotherapy and neurolinguistic programming (NLP), who helps smart, successful women aged 40-75 break toxic love patterns, overcome subconscious love blocks, and find lasting, soul-deep relationships. 

“I have been using Kajabi payments since the Beta launch, and have done over $1 million in revenue since that time. I love the flexibility of having Apple Pay, Google Pay, Afterpay, and even adding PayPal as payment options available that make conversions an easy "yes" for my clients.”


 

Fact vs. Fiction

❌ Fiction: Accepting credit cards and debit cards is good enough. 


âś… Fact: Limiting your customers payment options can restrict your growth. Research shows that offering multiple payment methods can see up to a 30% increase in conversions.


 

Pro Tips

Grow Your Business with Subscriptions

Discover how adding subscriptions to your business could triple your revenue and make your earnings more predictable. 

  • Build a Community: Cultivate a base of loyal customers who value continuous engagement with your offerings.
  • Efficient Customer Retention: Spend less time and resources on acquiring new customers by maintaining a steady relationship with existing ones.
  • Predictable Revenue Stream: Enjoy the reliability of a recurring revenue model that enables you to forecast and plan your income with greater accuracy each month.

Check out our on-demand Subscription Payments webinar to learn the essentials and strategies for success.


 

Curious about what unfolded in July? Catch up on the previous issue here.