March 2024 Issue

The Payments Pulse - March Issue

Welcome to the March issue, where we’ll uncover product updates, dive into the state of the creator economy, and give you an inside look at the biggest launches powered by Kajabi Payments.


 

🔑 Unlock the Power of Popup Checkout

Our Popup Checkout is a seamless checkout solution that pops up from any fully customized page on your Kajabi website. Compatible with Upsells and Downsells, you can enhance your Call to Action while keeping your brand front and center.

 

📝 Simplify Your Finances: QuickBooks Integration is Here

Kajabi Payments now offers a seamless integration with QuickBooks Online, transforming how you manage your finances. Try it free for 14 days and get 100 historical transactions for new accounts! Install the QuickBooks Sync by Acodei app before April 10th to take advantage of this exclusive offer.

 

📊 Enhance Your Workflow With Webhooks and Zapier

We’ve added new purchase information fields that will make integrating third-party tools and extracting data easier. This will unlock smarter spreadsheets, better ad tracking, and more streamlined analytics.


 

Top Launches

Ready, Set, Launch: Meet two of our Heroes who recently pulled off highly successful launches, powered by Kajabi Payments!

Justin Welsh launched The Creator MBA to help creators build profitable online businesses, amassing a waitlist of over 18K. The integration of Popup Checkout streamlined purchases, improving the customer experience. His impressive results show the impact of a solid strategy and innovative tools.

  • $1.6M in total revenue
  • 2,850 purchases
  • 18% of sales through Apple Pay & Google Pay
  • $257K revenue in the first 4 hours and $175K in the last 4 hours
  • Average transaction value of $566
Justin Welsh
Natalie Ellis of Bossbabe

Natalie Ellis of Bossbabe launched The Freedom Fast Track, designed to empower women to accelerate the success of their businesses. By leveraging webinars to close sales, she achieved remarkable outcomes. Additionally, incorporating Upsells into The Société membership led to a $45K increase in incremental recurring revenue.

  • $1.3M in total revenue

  • 1,046 purchases over $1K

  • 5.4% of sales through Apple Pay & Google Pay

  • Average transaction value of $2K


 

Tester Showcase

Get a behind-the-scenes look at the Kajabi Payments expansion! Meet some of the early testers from Australia and Canada, whose valuable feedback is shaping our payment experience for Heroes, ahead of our upcoming rollout in these regions.

AU/CA Tester Showcase

Name: Daniel Desjardins

BusinessFull Connecte’

Country: Canada

BioDaniel is a business coach specialized in empowering all human transformation experts (therapists, coaches, etc.) to launch and scale their online business doing what they love.

AU/CA Tester Showcase

Name: Omar Uddin

BusinessMy Qalam Academy

Country: Canada

Bio: Omar offers Arabic calligraphy courses featuring interactive videos and personalized tutoring for beginners and professionals, aiming to equip them with the skills to master or monetize their art.

AU/CA Tester Showcase

Name: Maria Cristina Bruno

BusinessThe Fix Method

Country: Canada

Bio: Maria Cristina teaches Estheticians & Massage Therapists how to lift, sculpt and define their client’s faces, creating major transformations in their skin using her signature Face Massage technique, The Fix Method. 

AU/CA Tester Showcase

Name: Scott Swinson

BusinessScott Swinson Classes

Country: Australia

Bio: Scott, a skilled watercolor artist, empowers learners of all skill levels with his step-by-step tutorials, breaking down the principles to make watercolor accessible and enabling students to create stunning landscapes.


 

Fact vs. Fiction

❌ FictionUsing Kajabi Payments is the same as using Stripe.

✅ FactKajabi Payments provides a seamless, built-in payment solution for Creators directly within the Kajabi platform, unlike Stripe, a third-party integration that provides an experience outside of Kajabi for managing payments. Kajabi Payments offers features such as Apple Pay, Google Pay, Afterpay, and automated sales tax calculation during checkout. Users also benefit from dedicated support and enhanced dispute guidance from our team.

While both options facilitate online payments, Kajabi Payments ensures a more cohesive and tailored experience for our Heroes.


 

Maximizing Value with Pay What You Want Offers

Discover the power of flexible pricing with our Pay What You Want Offers, a strategy designed to benefit both your business and your customers in unique ways:

💎 Set Your Base: Begin with a minimum price, including the option for $0, to attract a broad audience and let them decide the value.

💎 Test and Learn: This model allows you to experiment with pricing, potentially uncovering a higher value for your products as customers may choose to pay more.

💎 Build Support: Customers have the opportunity to show their appreciation by paying above the minimum, fostering a stronger community around your brand.

Leverage Pay What You Want offers to explore new pricing strategies, deepen customer relationships, and enhance the perceived value of your products. Check out our Pay What You Want webinar to learn more.


 

The State of Creator's '24 Report

After months of surveying over 2,000 creators across five global markets, we're excited to share insights into what sets six-figure creators apart, exploring their strategies, behaviors, and mindsets.

  • Diversified Income: Six-figure creators typically have at least five revenue streams, with those earning over $150k/year often juggling seven.
  • AI Adoption: A significant 72% of six-figure creators utilize AI tools weekly, a stark contrast to the 54% of lower-earning peers.
  • Fast Track to Success: 40% of six-figure creators hit their earnings milestone in under two years.
  • Value vs. Paycheck: 60% would consider partnerships misaligned with their values for the right price.

Discover more about what sets these high-earning creators apart in our full State of Creators '24 Report.


 

Reminders

🛍️ [NEW] Sales Tax Webinar: Join Corey and Parker from Evolved Finance to get a comprehensive overview of sales tax for your online business. Register now.

Templates Available: Penny Clements, the creative force behind Penny In Your Pocket, unveils her stunning Popup Checkout templates! Head over to Kajabi Experts Store now to see how they can transform your website.

🌎 Kajabi Payments Expansion: Heroes in Australia and Canada, if you haven’t already signed up for the interest list to be among the first to get access to Kajabi Payments, drop your email here

🎉 Exciting Milestone: We’ve processed over $138M with Kajabi Payments, all thanks to our amazing Heroes like you!


 

Curious about what unfolded in February? Dive into the previous edition of The Payments Pulse to catch up on all the highlights and developments from last month here.